Archive for the ‘ Brand Content ’ Category

Adidas Brand Content – Noel Gallagher and Ian Brown for Adidas Originals and a host of “Others”

Brand content is the theme of the day! This time it’s for Adidas Originals featuring Ian Brown from the Stone Roses and Noel Gallagher for Oasis. I like to see how the two brands (Nike / Adidas) try to position their merchandise without being overtly open that it’s essentially a TV commercial to sell their Related posts:

  1. Brilliant new Adidas Star Wars cantina ad with Beckham, Snoop, Ian Brown and Daft Punk.
  2. Nike Brand Content – documentary on street artist Nunca
  3. “I’m Here” – Spike Jonze film / brand content for Absolut
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Nike Brand Content – documentary on street artist Nunca

Nike Sportswear releases a short documentary on Brazilian artist Nunca and his interpretation of the Sao Paulo maze, shot by Italian Director Marco Mucig. Reminds me a bit of some of the stuff we shot for Sagatiba Related posts:

  1. Adidas Brand Content – Noel Gallagher and Ian Brown for Adidas Originals and a host of “Others”
  2. “I’m Here” – Spike Jonze film / brand content for Absolut
[ READ MORE ]

Stills from “I’m Here” and Interactive Review

Yesterday we sat down and got a chance to watch “I’m Here.” The whole experience was a cinematic event, right down to the concierge handing you a press laminate with your Facebook photo and being able to sit in your seat and watch the audience enter and leave. In the middle of the movie, we Related posts:

  1. “I’m Here” – Spike Jonze film / brand content for Absolut
  2. Adidas Brand Content – Noel Gallagher and Ian Brown for Adidas Originals and a host of “Others”
[ READ MORE ]